The LaunchEdge Consulting Group offers launch and start-up assistance, strategic planning, and marketing support to small and medium businesses, non-profit organizations and entrepreneurs globally.
Whether you are in the planning stages of the launch of a new business, product, service, event or other type of initiative, or need immediate help executing a more successful launch or marketing campaign, we can help.
LaunchEdge offers expertise in the following disciplines:
Strategic Planning
Guidance defining high-level direction based on a detailed analysis of key factors resulting in specific, concrete recommendations to establish and achieve directional targets for the business, division or project over a given strategic timeframe.
Launch Planning
Assistance identifying, readying, deploying and coordinating the complex set of resources required to execute a successful launch of a company, product, service or business initiative.
Business Development
Identification of sales prospects, analysis of potential distribution channels, and development of co-marketing plans and engagement models.
Product Planning
Research, creation, coordination and communication of the plans and documentation required to bring new products and services to market successfully.
Partnership Strategy
Research and development of a solid partnership strategy and plan to leverage partners' capabilities, extend your sales reach, and monetize your marketing activities.
Website and Search Strategy
Guidance in developing a successful website strategy that achieves your online communication and ecommerce objectives. Consulting topics range from site development, affiliate marketing, blog management, search engine optimization and dynamic site content development.
General Marketing
Development of comprehensive marketing plans, integrated marketing campaigns, recommendations based on primary/secondary market research and analysis, and turn-key websites and e-commerce solutions.
Consulting Group
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NEWS
Oct. 24, 2008 | Elizabeth Clark receives appointment to the board of the Christian Women's Job Corps of Austin, a previous client of LaunchEdge.
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Jan. 1, 2008 | Elizabeth Clark becomes president-elect of the Harvard Business School Alumni Club of Austin.
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Dec. 13, 2007 | Elizabeth Clark accepts a long-term role responsible for strategy in the Global Consumer New Business Development group of Dell Inc.
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Sept. 1, 2007 | LaunchEdge procures strategy consulting assignment in the new business development group in the Global Consumer division of Dell Inc.
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Apr. 1, 2006 | LaunchEdge performs strategic market opportunity assessment for iTaggit.
